The next marketing buzzword in security is…
Every year we seem to have a new buzz term in security. As someone who lives in the security product marketing world I’ve seen trends come and go. Terminology that was once mandatory in every piece of collateral suddenly becomes stale and cringe-worthy (APT is becoming one of these). We’ve had a bunch of buzzwords and phrases; some were pretty good and some were really terrible. I should know I helped propagate some of these buzzwords.
